Creating content is becoming more and more essential for practitioners. It’s hard to create a website that gets search traffic without good words on the page. Newspaper ads work better when you also write articles. It’s easier to engage your clients in the long run when you communicate with them regularly, and that, too, takes [...]
When you search for a service in a geographically specific area – like massage therapy in San Diego, or a chiropractor in Miami – Google returns a different type of result, showing a map marked with the location of practices in the area, instead of just the usual search results. The service is called Google [...]
When we started this blog (four years ago today!) we were also working on a book. I thought it would be my next book, but then along came Escape 101. And then The Secret Language of Money, a collaboration that included our good friend and Go-Giver co-author John David Mann. And, of course, along the [...]
For some time, Google’s been showing search results differently for geographically specific search terms. In English, that means when someone searches for something like “Chicago chiropractor”, “Las Vegas Acupunture”, or “Miami Massage Therapy” the results that come up look a little different. To see the difference in the search results, click on these two links [...]
If you don’t have a blog by now, you likely know someone who does. In fact, as of April 2007, there were approximately 120,000 new blogs being started each day. That’s right – each day. So…as a practitioner, do you need one? Should you have one? Do you want one? Does it matter? The Benefits [...]
The other day I gave a little insight into how our website is going to bring us an estimated 100 new patients next year. Today’s job? Teach you how to replicate this for your site using search engine optimization – creating your site in a way that helps it rank higher on search engines like [...]
Let’s get this right out in the open: I don’t think you should create or update your own website. Unless you really love doing it, it’s not worth your time. As a CAM practitioner, your time is better spent on your practice or on other things you love. What follows is a simple strategy for [...]
To kick off the practice website series, I want to focus on giving you some why before the how. Understanding exactly why your website will contribute to practice growth makes it a lot easier to dedicate the resources to creating your first website or improving your existing one. Although you can make money directly online [...]
The posts from CAM Practice Website Series are listed below, including: Why it’s critical to have a website for your practice What your site should include Easy, inexpensive ways to get up and running How to get visitors to your site, and ensure that your site gets the rank it deserves on search engines The [...]
Update: Looks like NDUnion is no more, but NDAccess is still around… – D. NDUnion is a new website for Naturopathic students and alumni, with a mission to provide “open and secure communciation within the Naturopathic community.” If you’re a grad or current student of a four-year graduate level Naturopathic medical school, you can post [...]
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