Finding the right office staff for your CAM practice

On July 27, 2006, in staff, by Dan

SoundPractice.Net has a free podcast on finding the right office staff. It caters to the MD crowd, but there are few interesting points in the 20-odd minutes.
Perhaps even better, there are over 100 free podcasts on the same site…
SoundPractice.Net – Podcasts for Medical Practice Management and Health Care Administration
(For a full list of all the [...]

More Leverage For MD Referrals?

On July 26, 2006, in referrals, by Dan

CAMLAW has a new post on the “acceptance” of complementary and alternative medicine by the AMA.
While I’m sure many of you didn’t need the blessing, it does provide more ammunition for getting more referrals from MD’s who have been reluctant to “buy in” to your modality, or who are nervous for liability reasons.
CAMLAW : Complementary [...]

Free Online Practice Assessment

On July 25, 2006, in measuring success, online resources, by Dan

At E-Myth Worldwide, you can complete a short questionnaire that ranks your business on a few different scales.
While the results are generally geared towards getting you to buy E-Myth products and services, the questions themselves and the simple results might get you thinking.
dan
PS – For those wondering what the E-Myth is, I’ll put a review [...]

Tracking Patient Referrals for Your CAM Practice

On July 24, 2006, in measuring success, referrals, by Dan

It’s one thing to understand the types of referrals, but quite another to know which type is growing your practice. I’ve touched on this briefly before, but I want to stress it further.
Tracking your referrals is actually pretty straightforward, but often neglected. For the most part, it’s a front-line job, and needs to happen the [...]

Interviews With Successful Naturopaths

On July 22, 2006, in naturopathic marketing, by Dan

The AANMC has a series of interviews with Naturopaths that’s pretty interesting. One of the ND’s featured actually has an income in the top 1% of ND’s, DC’s, and acupucturists, and once held the record for the most money borrowed to attend Bastyr University…
AANMC — Alumni Career Spotlight

Terminology – Complementary Medicine, Alternative Medicine, Wellness, Holistic Health

On July 19, 2006, in Uncategorized, by Dan

What’s the difference between CAM, alternative, holistic and integrative, you ask? Daryl Kulak has a great article on The Holistic Economy describing the difference between industry terms that tend to be used interchangeably. I’ve been thinking for a while I should do this, but Daryl’s done it better already…
The Holistic Economy: Complementary Medicine, [...]

Mystery Shoppers for Your Alternative Medical Practice?

On July 18, 2006, in service quality, by Dan

ExamineYourPractice.com offers comprehensive practice evaluations using “mystery shoppers”. Likely best for checking the performance of your staff, but you could always get a self-review…
Mystery Shopping – Medical Mystery Shopper – ExamineYourPractice.com
There’s also an interview with President Jodi Manfredi on SoundPratice.net:
http://www.soundpractice.net/article.cfm?id=290

How To Raise Your Holistic Practice Prices

On July 18, 2006, in pricing, by Dan

If the post on why you should raise your CAM practice rates has convinced you that the time is right, here are a few tips on how to make it painless for you and your patients.
Plan It
So here’s the dilemma: Inflation’s always there, and as a result of it (and other good reasons) you want [...]

Why You Should Raise Your CAM Practice Rates

On July 16, 2006, in pricing, by Dan

Few business decisions is more feared, ignored and avoided than raising prices. But while we’ve all hoped the issue would go away, it hasn’t. So, on the count of three, we’ll all (including me) pull our heads out of the sand, and face the day.
Here are a few reasons you should be raising your prices:
Inflation
Prices [...]

The Simplicity Institute

On July 12, 2006, in online resources, by Dan

The Simplicity Institute’s got a free weekly newsletter with practice building tips. Check it out:
The Simplicity Institute

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