Practice Marketing for Introverts

On December 10, 2009, in marketing, practice marketing, your inner practitioner, by Dan

There are a lot of names for what we do in practice – alternative, holistic, complementary, integrative. But behind the labels, we all have one thing in common: we’re trying to help others. The catch, however, is that in order to find those people who need our help, most of us have to make some [...]

Who Spent My Cheese? 4 Lessons About Money in Your Practice

On September 5, 2008, in strategy and philosophy, your inner practitioner, by Dan

During our sabbatical in Paraguay, we started a free clinic using donations from patients back home.
As word spread, it became a common sight to find people scattered about the various shady spots outside our makeshift clinic waiting for la doctora, and trying to get a some relief in a place where a dollar day wasn’t [...]

How To Avoid Fear-Based Practice Mistakes

On April 4, 2007, in your inner practitioner, by Dan

As your practice grows, you’ll be faced with challenges and critical choices that can make a huge difference in your success over time. When these junctures arrive, though, you’ll make your best decisions if you’re not hampered by fear. Here are some of the most common practice fears and tips on how to [...]

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