Another 5 Books Every Practitioner Should Read

On March 12, 2015, in books, by Dan

This is the third post I’ve done on our favorite books for practitioners. You find the other two here and here. 1. Essentialism by Greg McKeown This was one of my favorite books last year. I love the idea of doing more by doing less, and this is the best book I’ve read on learning to focus on […]

How to Comfortably Ask Other Health Professionals for Referrals

On March 4, 2015, in marketing, by Dan

In The Practitioner’s Journey, we use the metaphor of a bridge to describe a trusted source of referrals. One type of bridge is other health care professionals–local chiropractors, acupuncturists, massage therapists, naturopaths, MD’s etc. The idea that these people can be great referrers isn’t rocket science. What’s hard is that you’re likely scared half to death […]

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