Adding associates is a tried and true way of taking your alternative medical practice to the next level. In a majority of cases, though, associates come into their own and decide it’s time to leave, becoming your competition in the process.
Here are a few considerations for your first (or next) associate that may help them [...]
Been sued lately? Probably not, if you’re working in the alternative health industry. There’s hasn’t been much in-depth study of litigation rates in the CAM industry, but by all counts, it’s lower than in allopathic medicine.
As the alternative medicine industry grows, however, the number of lawsuits is likely to grow with it, as will your [...]
Interesting editorial in the Integrative Medicine Journal (found through The Integrator Blog, thank-you John) on the conflict of interest in selling supplements in your practice.
This is one of those conversations where I feel the need to switch hats fairly frequently. Be forewarned.
In the context of the advancement of the industry, I don’t think naturopaths [...]
The allopathic community has a set precedent for reaching a “practice capacity”. Many MD’s will reach a designated number of patient files, and then no longer accept new patients, particularly in regions where health care is publicly funded.
Since most CAM practices run on a private sector business model, my suggestion is that you never stop [...]
I’ve been wishing lately, “Gee, I wish someone would comb through all the news, resources, journals, newsletters, conferences and policy changes and put it in one place so I don’t have to.”
Enter The Integrator Blog. Just about everything you ever wanted to know about news and policy related to integrated health care. There’s [...]
According to this report by the Commonwealth Fund, out-of-pocket medical expenses are on the rise.
Regardless of where you stand on public versus private health care, rising out-of-pocket expenses are a business blessing for many CAM practitioners, who are more likely to operate outside the realm of insurance and subsidized health care.
Given a choice of “free” [...]
Read Part 1 Here
The litmus test for determining whether you have a practice or a business is to ask yourself, “Does my practice make money when I’m not there.” If you only generate revenue when you’re working and generating billable time, then you’ve got a practice. Until you have a system that generates [...]
The early life cycle of a CAM practice is usually dedicated to generating a client base, and figuring out how to manage the process of getting them to your office, helping them, and accepting their money. Not a bad model, and one that’s been in use almost as long as commerce has.
After a few [...]
I like to think of every new patient as a referral, even the ones that come in from direct advertising – I find it’s an easier way to build a new-patient strategy. Here’s a way to break down your referrals into 5 categories.
Patient Referrals
Still ranking as the best source of new patients in my book, [...]
“I have some clients who miss appointments without calling. It’s very frustrating. Should I be charging them a fee?”
This one has no clear answer. Ask around, and you’ll get different opinions. Compared with more mainstream medicine, my guess is CAM professionals are less likely to charge for no shows, simply because [...]
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