Why Your Practice Needs a Receptionist: Missed Calls

On October 29, 2006, in staff, by Dan

We did a little experiment a while back that I thought was worth sharing. In the early days of practice, many CAM docs struggle with whether or not to hire someone to answer the phone and take care of other admin tasks. After all, it may not even be ringing, right? Who wants to pile […]

CAM Information Resources

On October 28, 2006, in online resources, by Dan

Okay, so technically this isn’t really a business resource, but the Rosenthal Center’s CAM Information Resource has a heap of great links to online alternative health resources, including numerous journals and online databases. It’s well worth taking a look – it’s an excellent compilation, and the resources are for both CAM professionals and consumers. Link

Is CAM Insurance Coverage Good for Business?

On October 21, 2006, in strategy and philosophy, by Dan

Many CAM practitioners bemoan the lack of insurance/health plan coverage for holistic and alternative health care services. “If only it was covered by more health care plans, my practice would really take off,” is a common refrain. While coverage is on the rise in many areas, I’d like to suggest there might be more drawbacks […]

Distinct Titles for Different Types of Naturopaths?

On October 19, 2006, in naturopathic marketing, by Dan

Mind Body Spirit Journal has an open call for distinct titling for medically trained naturopaths. Interesting article. CAMLAW has some excellent commentary on it, too. Even if you’re not a naturopath, it should give you some food for thought in your own practice. There will always be more competent and less competent practitioners in every […]

The Best Staff for Your CAM Practice

On October 5, 2006, in staff, by Dan

Physicians Practice has an article on the importance of the front desk / receptionist position in medical offices, and some tips on how to attract them and keep them. Almost everything in the article applies just as well to CAM and holistic practitioners – it’s worth a read. The summary: screen them well, pay them […]

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