5 Essential Presentation Tips for Wellness Practitioners

On February 24, 2012, in practice marketing, by Dan

We wrote recently about how to grow your practice with public speaking. That post focused mainly on finding places to speak, and how to turn speaking opportunities into paying clients. Since then, however, I’ve had a few discussions  with practitioners who want more help with the actual preparation and speaking part. If you’re nervous about […]

Dog and Ostrich: A Practice Haiku

On February 16, 2012, in inspiration, by Dan

Furred one digs, searches Feathered one pretends, avoids Both heads in the sand Which one are you in practice? The ostrich or the dog?  

The New Found: Who Gets the Oh-So-Close Clients?

On February 9, 2012, in strategy and philosophy, by Dan

One way to look at the big pile of people out there who might become your clients is to divide them into two groups. The first is the kind that already knows what you do, and is looking for it. This group is small. But they’re sooo close to being your client. They’re already searching–you […]

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