CAM Information Resources

On October 28, 2006, in online resources, by Dan

Okay, so technically this isn’t really a business resource, but the Rosenthal Center’s CAM Information Resource has a heap of great links to online alternative health resources, including numerous journals and online databases. It’s well worth taking a look – it’s an excellent compilation, and the resources are for both CAM professionals and consumers. Link

Is CAM Insurance Coverage Good for Business?

On October 21, 2006, in strategy and philosophy, by Dan

Many CAM practitioners bemoan the lack of insurance/health plan coverage for holistic and alternative health care services. “If only it was covered by more health care plans, my practice would really take off,” is a common refrain. While coverage is on the rise in many areas, I’d like to suggest there might be more drawbacks […]

Distinct Titles for Different Types of Naturopaths?

On October 19, 2006, in naturopathic marketing, by Dan

Mind Body Spirit Journal has an open call for distinct titling for medically trained naturopaths. Interesting article. CAMLAW has some excellent commentary on it, too. Even if you’re not a naturopath, it should give you some food for thought in your own practice. There will always be more competent and less competent practitioners in every […]

The Best Staff for Your CAM Practice

On October 5, 2006, in staff, by Dan

Physicians Practice has an article on the importance of the front desk / receptionist position in medical offices, and some tips on how to attract them and keep them. Almost everything in the article applies just as well to CAM and holistic practitioners – it’s worth a read. The summary: screen them well, pay them […]

Credit Card Payment Solution for Your Holistic Business

On September 27, 2006, in office management, online resources, by Dan

First things first. Accepting credit cards in your holistic practice is a must – you can read more on that here. That being said, there can be significant barriers to actually doing it. Assuming you can get a merchant account, setup fees can be several hundred dollars, then there’s a monthly fee to have the […]

Free Naturopathic Community Website: NDUnion

On September 21, 2006, in naturopathic marketing, your practice website, by Dan

Update: Looks like NDUnion is no more, but NDAccess is still around… – D. NDUnion is a new website for Naturopathic students and alumni, with a mission to provide “open and secure communciation within the Naturopathic community.” If you’re a grad or current student of a four-year graduate level Naturopathic medical school, you can post […]

Email Marketing for Your Alternative Health Practice

On September 19, 2006, in marketing, by Dan

Although it’s by no means the only method to promote your CAM practice, email marketing is one of the easiest and cheapest. Add to that the fact that a growing proportion of your patient base is going to prefer email as a means of communication, and it’s worth considering. The challenge for many practitioners, of […]

Free E-Book: Health Insurance Off the Grid

On September 10, 2006, in books, by Dan

Daryl Kulak of The Simplicity Institute has made his ebook “Health Insurance Off the Grid” available as a free download. You can also buy the print copy. The book covers “a complete healthcare system for a person or a family that removes many of the hassles of HMOs, denied coverage and Western medicine as the […]

Creating High Quality Alternative Health Practices

On September 7, 2006, in office management, office space, strategy and philosophy, by Dan

In the end, you’?re only as good as the quality of the products and services you provide. Great marketing, financing and hard work will only take you so far unless what you offer is of sufficient quality. What defines a quality experience in an alternative health practice? Many consumers will equate quality with value. That […]

Increasing Holistic Patient Return Visits

There is a natural progression to starting an alternative health practice. After opening your doors, the first order of business is, of course, to get as many new patients as quickly as possible. Unfortunately, a natural second step in this process is to forget all about these patients once they leave the office. The file […]

New homeopathy regulations in UK

On September 2, 2006, in homeopathic marketing, by Dan

Homeopathic remedies in the UK will now be allowed to specify what ailments they can be used for. BBC NEWS | Health | Fears over homeopathy regulation While this may level the playing field with pharmaceuticals, most homeopathics are available without a prescription, leading to more self diagnosis/treatment. That means less business for homeopaths, naturopaths […]

Medical Podcasts Directory

On September 2, 2006, in online resources, by Dan

Although most of these podcasts are MD-related, there’s some great anatomy review material, and a number of links the news section to alternative medicine articles. MedPeek.com | Medical Podcasts Directory

Yellow Pages for Your Alternative Medicine Practice?

On August 28, 2006, in marketing, measuring success, by Dan

The new yellow pages came out in our area last week, so as usual, I took a spin through to check out the competition. To my surprise, some of the newer practitioners in the area had chosen not to advertise. Our area is pretty thick with chiropractors, and the number of naturopaths and TCM practitioners […]

Follow Up Systems for Your Alt Med Practice

On August 12, 2006, in repeat business, by Dan

SoundPractice.Net’s latest podcast is on the importance of creating and using systems to manage return visits, and ensuring that test reports, etc. are properly followed up on. SoundPractice.Net – Podcasts for Medical Practice Management and Health Care Administration

What Makes a Great CAM Patient?

On August 10, 2006, in your patients, by Dan

When you start your holistic practice, it seems like any patient is a great patient – money’s tight and every face that comes through the door is another chance to pay the rent. Over time, though, it becomes critical to cherry-pick the best of the best. Here are a few characteristics of great patients for […]

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