The early life cycle of a CAM practice is usually dedicated to generating a client base, and figuring out how to manage the process of getting them to your office, helping them, and accepting their money. Not a bad model, and one that’s been in use almost as long as commerce has.
After a few [...]
A doctor once told me this great piece of wisdom: “Don’t set any office hours you don’t want to keep forever.”
It’s tempting when you start up to open weekends, nights, early mornings – anything that will get new patients in the door. Although offering this flexibility to your clients seems like a good [...]
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