How to Pick The Low Hanging Fruit in Your Practice

On July 6, 2010, in inspiration, office management, practice growth tools, by Dan

One of the ideas in The Practitioner’s Journey is that complexity is what gets us bogged down. We often know what to do in practice. We just don’t know what to do next.
You’ve probably been there. You take a look at the pile on your desk, or the to-do list, or you scroll through your [...]

The Practitioner’s Journey: The Path to Practice Success

On June 21, 2010, in books, by Dan

Many moons ago we set out to write a book. One that would help all CAM practitioners, from acupuncturists and chiropractors to massage therapists and energy workers, get what they really want from their practices. A book that would help struggling practitioners get unstuck, find balance, and make a decent living.
Today I get to say [...]

Top of Everyone's Mind: Reconnecting With Missing Clients

On June 10, 2010, in books, practice marketing, repeat business, your patients, by Dan

Sometimes, clients just appear on your mental radar. They pop into your mind out of the blue, and you think, “Gee. I wonder what happened to so-and-so?” They might have been in active treatment, but have since dropped off, or recovered from a condition and haven’t been back since.
Whatever the reason, it happens, and we’ve [...]

A Great (and Free!) Practice Growth Book

On March 17, 2010, in books, online resources, your practice website, by Dan

When we started this blog (four years ago today!) we were also working on a book. I thought it would be my next book, but then along came Escape 101. And then The Secret Language of Money, a collaboration that included our good friend and Go-Giver co-author John David Mann. And, of course, along the [...]

Practice Growth Workshop for ND’s

On January 27, 2010, in events, naturopathic marketing, practice marketing, by Dan

I’m excited to announce that Tara and I will be running a practice growth and management workshop for naturopathic doctors on April 17-18, 2010 in Toronto, ON.
This is for both new and established ND’s – you can get all the details and register at NDSuccess.com, but let me give you the highlights here.
You’ll spend two [...]

5 Random Files: An Easy Way To Reactivate Clients

Getting new clients takes time, energy and sometimes money. For all that investment, it’s a shame when they don’t come back. We’ve had a lot of faces through our practice doors over the years, and while we do our best to keep them engaged, we don’t retain everyone. As a result, we’ve got our share [...]

A Simple Way to Offer Incredible Client Service This Year

On January 5, 2010, in service quality, by Dan

Last year at our strategic planning session, which involved a big push to serve, we launched Project 52, a customer service initiative for 2009. The goal was simple: make one customer service improvement each week for a whole year.They didn’t have to be huge or expensive shifts – they just had to improve the client [...]

Practice Marketing for Introverts

On December 10, 2009, in marketing, practice marketing, your inner practitioner, by Dan

There are a lot of names for what we do in practice – alternative, holistic, complementary, integrative. But behind the labels, we all have one thing in common: we’re trying to help others. The catch, however, is that in order to find those people who need our help, most of us have to make some [...]

A Six-Figure Income in 3.5 Days Per Week: Practice Wisdom from Kevin Doherty

Note: Kevin Doherty is one of the first people I stumbled across a few years back when we started this blog. He built a successful acupuncture practice, then went on to become an author and business coach.
He’s a smart guy, which I like, but he’s also walked the talk, building a six-figure income while [...]

How To Use a Waiting List in Your Practice – No Matter How Busy You Are

On October 1, 2009, in office management, practice metrics, service quality, staff, by Dan

Contrary to popular belief, you don’t need to be booked solid to have a waiting list. It’s a tool that works wonders at any point in practice.
The challenge is that waiting lists are harder to use than they seem. Here’s how you can make one work for you and your clients with no cost and [...]

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